Until now, businesses have known that spam labeling affects whether their calls connect — but not their own status, what drives it, or how to improve. That changes today.
We’re excited to introduce Caller Reputation, the first free, transparent view into how your calls are labeled and what’s driving that reputation. Whether your calls are connecting seamlessly or at risk of being marked as spam, Hiya’s Caller Reputation gives you the visibility to take control.
Imagine applying for a loan and being told “no” based on your credit score. But the bank won’t share what your credit score is, explain why it’s low, or how to fix it.
That’s the same wall businesses hit with spam labeling. Answer rates drop, conversions suffer, but without visibility, there’s no way to improve.
And the cost is real. According to Hiya’s 2025 State of the Call Report, 80% of unidentified calls go unanswered. One in three workers say their company has lost revenue because they couldn’t reach customers, and 60% of salespeople report losing a deal for the same reason.